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Chief Revenue Officer
Jeff Hoffman is a Fractional and Interim Chief Revenue Officer, working with small to mid-sized enterprise software and SaaS Tech companies worldwide. Hoffman’s expertise includes close to 30 years in the enterprise software and SaaS tech industry.
Passion. Experience. Diligence.
A holistic problem-solver with a deep understanding of situational deal management and turnaround scenarios, Jeff focuses on simplifying complexity, shortening sales cycles, growing margin, increasing revenue and market-share. Furthermore, Jeff guest lectures on Revenue Management in the NYU Graduate School.
Prior to becoming Founder & Principal of Jeff Hoffman, CRO in 2014 (previously branded Rapid Sales Revenue, LLC), Hoffman managed sales at two FinTech companies and one Reg-Tech company; two reached liquidity events. Positions included Head of North America Sales for London-based ITRS, VP of Sales at PE-owned SunGard, and VP of North America Sales at Belgium-based Financial Architects. Jeff began his career with sales roles at IBM, Oracle, Vitria and Ascential (acquired by IBM).
Hoffman holds a Bachelor of Arts (B.A) in English Literature from Hobart and William Smith Colleges in upstate New York, where he played Varsity Tennis. He resides in New York City.